Porters Barbers

Classical and contemporary grooming powered by Slick

"We can’t afford to have no-shows. Slick has solved this for us."
— Tuba Esen, Manager at Porters Barbers

At Porters, experience is everything. From the decor to the coffees and scotch they serve to their discerning clients. Every detail needs to be on point.

They wanted to bring back the old-fashioned charm of traditional men’s grooming. A barber shop should be a place where men can meet, relax and catch up with friends.

However the needs of the modern man have changed.

Men are no longer happy queuing on a Saturday morning. They want convenience and time, which is why Porters asked Slick to help them go digital and offer an online booking experience as sharp as their skin fades.

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Instagram and online booking

“We feel as though clients are more likely to commit to their bookings when we take deposits and if they can’t attend they tend to let us know well in advance.”

Porters are social media masters! With over 28k followers, they use Instagram to build a brand that makes them the place to be for any self respecting gent.

By connecting their Instagram to Slick, they have transformed their booking experience. Before men had to call or queue which put many off.

Now with a few clicks, men can book their buzz cut 24/7 when it suits.

The result? Over 70% of their bookings are now made online. Fewer phone calls. More bookings. Happier clients.

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“But there will be gaps in our diaries….”?

"The move to online booking was scary."

"We used to manage our diaries to ensure we were back to back with no gaps. What made us move to Slick was their technology. They have this smart system which stops people from leaving 15 minute gaps yet still allows clients to book slots that suit them. It means we squeeze the most appointments possible into the day but the clients have the freedom to book even when we are shut."

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Deposits = key to success

By choosing to take a deposit at the time of booking online, Porters protects 3/4s of all bookings from no-shows and cancellations.

By giving the team confidence that their clients will turn up this allows the team to focus on the experience and the service instead of managing clients and empty slots.

The clients benefit by splitting their bill over 2 payments. Think of it as a version of Klarna and Buy Now Pay Later.